Personal finance expert
Emma Lunn
Emma has written about personal finance for almost 20 years, with a career spanning several recessions and their inevitable consequences.
Emma’s main focus is helping people learn to manage their money well, in both the short and long term.
She believes that getting a grip on your finances means you have more time (and cash) for the fun things in life - travelling, mostly, in her case. Her pet hate is the phrase “hard working families” - single people and those without kids work hard too!
Emma's Experience
Emma Lunn is a multi‑award‑winning freelance journalist specialising in personal finance, with more than two decades of experience covering money matters. Emma has bylines in many leading UK publications, national newspapers, magazines and websites. Her writing spans consumer finance topics such as mortgages, insurance, savings, debt management, energy bills, student finance and pension planning - always focused on clarity and insight. Based in London, she prides herself on breaking down complex financial issues into digestible, actionable advice for consumers.
Emma's recent coverage
The Independent | Five vital things you need to know about your will
The Independent | Explaining the mortgage jargon which can confuse first-time buyers
The Independent | The home heating mistakes inflating your energy bills by hundreds
Goodto.com | What benefits can I claim while on maternity leave?
Based on the 51st percentile of monthly premiums our customers were quoted per month for dog insurance based on quotes created on MoneySuperMarket between February 2026 and April 2026 where only 1 pet was included in the quote.
Based on the 10th percentile of monthly premiums our customers were quoted per month for dog insurance based on quotes created on MoneySuperMarket between February 2026 and April 2026 where only 1 pet was included in the quote.
