Place the words " E-Platinumplus.co.uk " into Google and you will find detrails, it's not a credit card as such, more like some form of shopping club membership with fees and subscription. Extract from T&C's.
NOTICE TO CARD MEMBER: (A) DO NOT USE THIS CHARGE ACCOUNT BEFORE YOU READ THIS AGREEMENT CAREFULLY. (B) E-CREDIT PLUS™ SHOPPING CARDS ARE NOT A VISA® OR A MASTERCARD®. (C) THE COST OF MEMBERSHIP IN THE E-CREDIT PLUS™ SHOPPING CLUB PROGRAM IS £79.95. THE MONTHLY MAINTENANCE FEE IS £4.95 PER MONTH. (D) YOU MAY AT ANY TIME PAY OFF THE FULL UNPAID BALANCE UNDER THIS AGREEMENT WITHOUT PENALTY OR ADDITIONAL COSTS. (E) GUARANTEED QUALIFICATIONS: YOU MUST BE 18 YEARS OF AGE.