Women choose Desperate Housewives over a clean home
Women of all ages were asked to name the 'luxuries' they would ditch when faced with less disposable income. They were also asked which items they would absolutely not give up, however tight money became.
The very last things women would ditch to save cash are:
- Sky TV
|
27% would keep |
- Expensive makeup
|
24.6% |
- Taxis
|
24.2% |
- Takeaways
|
22.3% |
- Perfume
|
18% |
The luxury items women would cut are:
- Cleaner
|
98% would cut |
- Pedicures
|
97% |
- Designer shoes
|
96.2% |
- Belts
|
96.1% |
- Morning latte
|
93.7% |
Sian Harrison, vouchers expert at moneysupermarket.com, comments; "Finding cash for the little luxuries in life is tough at the moment. But it's interesting to see that some items are no longer perceived to be a luxury but are now essentials. Our view is that we all need a bit of a treat from time to time but without breaking then bank. Everyday we post new fashion, food and beauty vouchers so women can still indulge without the splurge."
Current voucher deals include 10 per cent off all Elemis products, 10 per cent off all dresses at Oasis and 10 per cent off at Superdrug. Visit www.moneysupermarket.com today to find out how much you can save.
Ends
Notes to editors:
Research was carried out by OnePoll among a representative sample of 5,010 UK consumers in April 2009
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